The purpose of a real estate video tour is to give prospective buyers a visual tour of a property - as realistic as possible without actually being there. House shoppers can compare a variety of homes in just a few minutes, from the comfort of their home or office, helping them narrow their search for the perfect home. If they like what they see, they can set up a personal appointment with a Realtor for a viewing. If they don't like a home, there is no point in taking the time to go see it in person.
Jeff Lobb, Exit Realty, VP Technology and Innovation“The explosion of social media, and its solid place in marketing strategy, has now gone one step further. Social media and networking sites are not enough if you want to be where the action—and the prospective clients are. The newest must-have in Real Estate marketing plans is video marketing—and a surprising number of Real Estate Professionals are not capitalizing on this opportunity.
(Nov 14, 2009)(In 2009) WellcomeMat conducted a survey in an effort to better understand both the challenges and benefits of using video marketing within the real estate vertical. Instead of just releasing the survey data, we unlocked our internal data and created the industry’s first “
Real Estate Video Report.” (PDF)
Download a copy of the industry’s first formal report on video and take a sneak peak into the future of real estate video.
By Tanya Waxler and Adam Waxler These days anyone real estate sellers must use every tool at their disposal if they actually want to sell their home.
Video is one of the tools that home sellers need to use in order to get an edge on the competition in this very tough real estate market. If done correctly, video is a great way to get your home noticed... but only if done correctly.
(From FilmATour.com, Philip Fay)1. Video is not just another marketing tool.
Internet video is the most effective tool for cost-efficiently generating leads and driving business over the Web. Video can be your marketing. Online video combines the emotional power of film with the ability to broadcast your properties to a mass audience. Brand yourself and business.bay area california real estate video tours
With increased access and greater bandwidth in broadband technology, independent studies show that full motion video is the most compelling visual medium for online marketing. Filmatour specializes in providing hotels, resorts, real estate agents and many others with this invaluable tool that highlights their properties or listings.
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